22 Facts About 99 Cents Only Stores (2024)

The Origin of 99 Cents Only Stores

The 99 Cents Only Stores have a fascinating history that many people might not know. Let's dive into some interesting facts about this popular retail chain.

1. Founded in 1982: The first store opened its doors in Los Angeles, California. Dave Gold, the founder, aimed to create a store where everything cost just 99 cents.

2. Inspired by Liquor Store Sales: Gold got the idea from his liquor store, where he noticed that items priced at 99 cents sold faster than those priced at a dollar.

3. First Day Sales: On its opening day, the first store made an impressive $100,000 in sales. This success set the stage for future growth.

Unique Pricing Strategy

The pricing strategy of 99 Cents Only Stores is one of its most distinctive features. Here are some facts about how they keep prices low.

4. Everything Was 99 Cents: Initially, every item in the store was priced at exactly 99 cents. This simple pricing model attracted many customers.

5. Price Increase in 2008: Due to inflation and rising costs, the store began selling items for more than 99 cents in 2008. However, many items still remain at the original price.

6. Odd Pricing: Some items are priced at $0.9999 to maintain the 99-cent theme while technically being less than a dollar.

Store Expansion and Growth

The growth of 99 Cents Only Stores has been remarkable. Here are some facts about their expansion.

7. Over 350 Stores: As of now, there are over 350 stores across the United States, primarily in California, Texas, Arizona, and Nevada.

8. Publicly Traded: The company went public in 1996, allowing it to raise capital for further expansion.

9. Acquisition: In 2011, private equity firms Ares Management and the Canada Pension Plan Investment Board acquired the company for $1.6 billion.

Product Variety

The variety of products available at 99 Cents Only Stores is another reason for their popularity. Here are some interesting facts about their product range.

10. Fresh Produce: Unlike many other dollar stores, 99 Cents Only Stores offer fresh produce, making it a go-to for budget-conscious shoppers.

11. Brand Names: The stores carry many brand-name products, often at a fraction of the cost found in other retail stores.

12. Seasonal Items: They offer a wide range of seasonal items, from Halloween decorations to Christmas ornaments, all at budget-friendly prices.

Customer Experience

The customer experience at 99 Cents Only Stores is unique and memorable. Here are some facts that highlight this aspect.

13. Treasure Hunt Feel: Shopping at 99 Cents Only Stores often feels like a treasure hunt, as the inventory can change frequently.

14. Customer Loyalty: Many customers are extremely loyal, often visiting multiple times a week to see what new items have arrived.

15. Community Engagement: The stores often engage with their local communities through events and promotions, fostering a sense of community.

Challenges and Controversies

Like any large retail chain, 99 Cents Only Stores have faced their share of challenges and controversies. Here are some notable ones.

16. Legal Issues: The company has faced several lawsuits over the years, including issues related to pricing and employee wages.

17. Bankruptcy: In 2017, the company filed for Chapter 11 bankruptcy but emerged stronger after restructuring its debt.

18. Competition: The rise of other dollar stores and discount retailers has created stiff competition, forcing 99 Cents Only Stores to adapt and innovate.

Fun and Quirky Facts

Let's end with some fun and quirky facts about 99 Cents Only Stores that you might not know.

19. Celebrity Shoppers: Celebrities like Reese Witherspoon and Jessica Alba have been spotted shopping at 99 Cents Only Stores.

20. Unique Promotions: The stores have run unique promotions, such as selling televisions for 99 cents to celebrate their anniversary.

21. Guinness World Record: In 2008, the company set a Guinness World Record for the largest gathering of people dressed as 99-cent items.

22. Mascot: The store's mascot, a giant 99-cent sign, often makes appearances at events and promotions, adding a fun element to the shopping experience.

The Final Word on 99 Cents Only Stores

99 Cents Only Stores have carved out a unique spot in the retail world. From their quirky beginnings in 1982 to their expansion across the U.S., these stores offer more than just bargains. They provide a treasure hunt experience where you never know what you might find. Whether it's groceries, household items, or seasonal decorations, there's always something new on the shelves. Their commitment to affordability and variety makes them a go-to for budget-conscious shoppers. Plus, their fun promotions and themed sales add an extra layer of excitement. Next time you're near one, pop in and see what hidden gems you can uncover. You might be surprised at the quality and range of products available for just 99 cents. Happy shopping!